If you are trying to boost your entertainment brand in Los Angeles, there are plenty of PR Agencies that will claim they can help. Only by searching carefully through them, however, will you find the right agency for you.
What to look for
First and foremost, look for a Public Relations Firm in Los Angeles CA that actually works out of Hollywood. After all, there’s no substitute in the entertainment industry for being at the beating heart of it. Look at the clients listed on the agency’s web site. Are they blue-chip celebrities who can raise money for a film in production by having their name associated with it, or are they people you have never heard of?
Additionally, go with an agency that has been in business for at least two decades. This longevity shows, first of all, that the firm knows what they are doing because otherwise they wouldn’t be in business. It also means that they have been around long enough to have built up a wealth of connections to use on behalf of their clients; in entertainment, the difference between success or failure, whether in getting a part or landing a client, often comes down to being connected.