Any eBay seller has one goal in mind and that is to maximize profits through maximizing sales. To maximize sales you have to know what are the hot selling items on eBay and then be able to supply those items, similar items, or somehow relate what you are selling to those same types of customers and buyers.
Factors to Consider
When you are first getting started selling on eBay you will need to spend some time getting a good sense for what auctions actually bring in and how many close successfully with a sale. This information is all available on reports that list the hot selling items on eBay as well as the average selling price, if the auction was successful, if there was a reserve price on the auction and how many bids the auction received.
This will help you in several ways. First, you will be able to see just what the profit is in the hot selling items on eBay given the price that you have to pay to buy the item. If you cannot get a good wholesale price on bulk quantities then even the hot selling items on eBay aren’t going to be profitable to sell.
Sales Quantities
Another great feature of analytics offered through eBay software options is that you can see just what volume of sales the hot selling items on eBay are generating. This is also important as you may find that in different categories what is considered hot may be a lower volume than in other categories. However, the top sellers are still the top sellers; it is just a matter of the quantity that is being sold.
Best Sellers versus Hot Sellers
Remember that hot selling items on eBay are a lot like fads and it is impossible to predict how long a hot seller will be a best seller. For many people simply choosing consistent high sales volume items provides the most predictable return.
For these items, and for hot selling items on eBay, look for things that are not too trendy and that will carry over for weeks, months or even years. This allows you to buy in volume at discounted prices and compete even with the larger stores that have an eBay listing.
